Hammacher Schlemmer was founded in 1848 in Bowery, New York, with a burgeoning desire by a team working with the vision to show the world the best equipment and materials. In 1926, the Hammacher Schlemmer brand began to grow itself with luxury household items. The always innovative brand became the brand of "firsts" by producing products such as steam irons, electric shavers, toasters and microwaves for the first time. Over time, it has grown from a home-made brand to become America's oldest and most respected brand. The aim of the brand is to make people's lives easier, solve their problems and move their lifestyles one step further with the unique products it produces. For this reason, Hammacher Schlemmer, constantly showing itself with brand new inventions, is approaching this goal with its latest technology products.