What started as a passion for surf culture when it was founded, New York-based Saturdays Surf NYC has become a seriously influential brand. Founded by Colin Tunstall, Morgan Collett and Josh Rosen in 2009, the brand is a leader in many areas. This trio, who take most of their design ideas from their interests, aim to put each idea into a form that can make sense for their brands. And the sources of inspiration are everywhere; on the walls of art galleries, when they see through the office window in Tribeca, surfing above the blackboard or anywhere on the streets of New York... Everything from the brand's logo to the cut of the dress suggests that they are moving towards a simpler and more minimal aesthetic. Saturdays Surf NYC combines the points that symbolize the relaxed lifestyle with the elegance of New York, allowing men to capture their style without effort. ÜRÜNLER