
CROCS
Crocs began as an innovative boat shoe created in 2002 by three boating enthusiasts looking for comfortable, slip-resistant footwear. The brand’s distinctive clog design and proprietary Croslite material quickly gained fans beyond the marine community, appealing to a wide range of customers from chefs to nurses with their unparalleled comfort and functionality. Despite initial skepticism over their unconventional aesthetic, Crocs has built a loyal following by tapping into people’s desire for self-expression and individuality with their bold, playful designs.